Design

Afinity Patient Materials

Branding & Design for Print
Booklet Design

Afinity Patient Materials



This project involved branding and designing patient support materials for oncology patients and HCPs. There are three different treatment programs available and each treatment material had to be linked, but distinguishable. Logo and branding guidelines were also created to facilitate continuity further down the line (see below). Note that Afinity was misspelt in this way on purpose (not a mistake).

Logo Booklets

U:Connect

Branding
U Connect

U:Connect



This project asked me to design a logo for a social enterprise that supports students from low-income families to be successful at University. The brief asked for a mortarboard design that had purple at its core. I always like logos that have a narrative weaved into their design, so I took the elements of the mortarboard to create an upward pointing arrow. The mortarboard signifies the springboard to future success.

logo

Online Post Production

Branding
Online Post Production

Online Post Production



This project called for the total rebranding of a digital post production agency. The company was well known in its field with the acronym OPP, so it was important to incorporate this into the design along with the full name for business development purposes. The final design uses the original corporate colour, but updates the logo with an icon that can be used with text or alone on different media. The design also introduces a striking curved pattern that can be used across marketing materials too.
web link

business card

Healthcare App

App Design
Healthcare Application

Healthcare App



This project involved designing a detail aid iPad app for Health Care Professionals (HCPs) and Reps to use when prescribing treatment programmes. The application is designed to provide lots of detailed information and case studies in an attractive and easy to use format.

TVF Media

Web Design
Online Post Production

TVF Media



This project involved completely redesigning the TVF Media website. The process involved uniting its multiple divisions under one roof and making the website a responsive and up-to-date representation of a modern and lively media company.
web link

Hunter IT

Branding
Hunter IT

Hunter IT



This logo was created for a paediatric healthcare brand that gives support to patients and families who are affected with a condition called Hunter Syndrome. The acronym 'IT' refers to a course of treatment that patients follow and I wanted to highlight the positive way that this treatment helps to rebuild a child's life in the design. This led me to creating a child icon that can be rearranged and animated to create the letters IT (see below). This was created along with a suite of branded materials.

IT Shift IT Shift

Diabetes Awareness Campaign

Part of Infographic
Diabetic Infographic

Diabetes Awareness Infographic



This is an element from a marketing & awareness campaign that I designed for TVF Communications. Each month a different health condition was examined in an infographic format. This is from the diabetic infographic that explores the diferences between type 1 and type 2 diabetes. Brief was for a static infographic, which could be animated at a later date if needed.

Architecture Textbook

Design for Print

Architecture Textbook



This is a layout designed for RotoVision Publishing. It is from the first chapter of a student textbook about architectural design and is filled with large colour photographs and explanatory text.